|
Vol. 18, No. 3 - May 12, 2026
The Orlando floor plan has arrived
This is your first look at how the Expo is taking shape—and your chance to start planning your strategy before the online booth application program opens on May 18.
👉 View the Floor Plan
Why this matters
The floor plan isn’t just a map—it’s your positioning strategy.
- See current booth layout
- Identify target locations
- Evaluate traffic patterns + proximity to key areas
- Start aligning your footprint with your goals
Application & Assignment Timeline
Round 1: Priority Placement
- Submit your application & deposit by: June 1
- Included in the first round of booth assignments
- Assignments based on:
- Priority Points
- Application submission timing
👉Your best opportunity for top placement and preferred locations
Important:If you require a W-9 payment, please request it in advance so you’re ready when the application process opens next week.
Round 2: Rolling Assignments
- Applications received after June 1
- Assigned on a rolling basis, as space remains available
- Priority Points no longer apply
- Booths assigned based on:
- Date of application & deposit receipt only
👉 Inventory becomes more limited—and timing is everything
What’s New for 2027 Planning
- Application Authorization: Third-party representatives are not permitted to sign the official Booth Application Contract. A designated primary contact from the exhibiting company must execute all official agreements. When in doubt, reach out.
- Relocation List Update: Companies requesting to move to a different booth through the Relocation List will incur a $250 processing fee for this one-time opportunity.
💲 Expo Rate
- Booth rate: $42/sq. ft.
- Plan early to lock in your optimal space
📈 Priority Points: Your Advantage
Our updated program is designed to:
- Reward long-term participation
- Recognize strategic investment
- Maintain a fair, balanced assignment process
(Full details will be included with the application launch)
🚀 Sponsorships & Upgrades
Sponsorship Opportunities
Available during the booth application process.
- Increase your visibility beyond your booth
- Drive more traffic + engagement
- Generate stronger lead results
👉 Secure early for the best selection of opportunities
Note: Sponsorship opportunities tied to the Opening Night Reception at Universal Epic Universe will be released later. If you are interested in participating in this program as a sponsor, use the “Notify Me” link to make sure you get early access to these premier sponsorship options. Notify Me About The Amazing Universal Epic Universe Sponsor Program
✨ Booth Enhancement Packages
Also available during the application process.
- Boost your online listing visibility
- Stand out in search results + floor plan highlights
- Showcase products, videos, and marketing content
- Capture and manage leads more effectively
👉 Simple upgrades that make a measurable difference - click here
🚚 Move-In Strategy (Orlando)
With a tighter schedule this year, we’re:
- Streamlining move-in timelines
- Coordinating earlier access where possible
- Working closely with Freeman on efficiencies
More guidance coming soon to help you plan ahead.
📦 New: EAC Freight Management System
A new process from Freeman designed to:
- Improve freight flow
- Reduce delays
- Create a smoother onsite experience
🎉 Opening Night @ Epic Universe
- No cap on exhibitor participation
- $279 per person
- One night. Full access. Big energy.
What’s next
More planning details—and the full application launch—are coming next week.
For now, review the floor plan, start mapping your strategy, and get ready.
| 
