Advanced Web Analytics Made Easy
Presented by: Jason Scinocca, AutoID
Current web analytics tools are complicated and
limited. Do you know what your Web Analytics System is NOT telling you? Digital spend is a big part of dealers’ marketing budget, yet most dealers cannot accurately analyze the effectiveness of their digital marketing campaigns. Commonly utilized attribution tools deliver only partial and, often, inaccurate information. Dealers are unable to view the complete consumer journey to their stores or hold lead gen providers accountable.
In this webinar you will learn how to map the entire online consumer journey, measure online traffic success, hold vendors accountable and how to track web, chat and phone leads from a single, real-time dashboard.
Date: Wednesday, January 28, 2018
Time: Noon ET
Duration: 30 minutes