How Programmatic Advertising is Reinventing SEM
Presented by: Andrew Grochal, CarGurus
Search engine marketing (SEM) has long been a staple of the digital marketer's arsenal – and dealerships are no exception. But the old approaches can't compete with the technology big spenders are bringing to bear.
Join this webinar to learn how a programmatic approach to keyword generation and bidding can dramatically expand your SEM program.
Date: Wednesday, December 13, 2017
Time: Noon ET
Duration: 30 minutes